When To Quit

Overstaying your welcome

So, there’s this seaside town in the UK called Blackpool.
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In its heyday during the 1950’s it was the destination for all the northern Brits with money.
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If you owned a restaurant, hotel, or bar there it was like owning a cash machine.
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Kerchiing.
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​Fast forward to today and it’s one of the most deprived towns in the country.
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Poverty, crime, drugs, everywhere is run down…
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​(The theme park probably props up the whole town’s economy.)
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Browsing right move revealed this horror for sale…

£110,000 for a 12-bed hotel!
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That’s a good month in the DOW or ES for some of you…
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​https://www.rightmove.co.uk/properties/139000550#/?channel=COM_BUY​
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Anyway, I’m getting distracted…
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The point is this:
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If you owned say that hotel in the heyday, you’d be worth a fortune.
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That place would be spitting out cash, rooms fully booked, bar till whirring, the unit itself would be worth a load.
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​You’ve cracked it, cash flow and assets.
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But.
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​If you just overstayed your welcome by a few years you would have lost it all.
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A crappy hotel, almost worthless, selling for the cost of the land.
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That’s a bit like trading…
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A strategy that’s currently killing it, could stop working tomorrow. Your cash machine could suddenly turn into a cash pit.
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​Sometimes you’ve got to know when to quit and pivot into another trading method.
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The same goes for struggling or losing traders.
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You might be wasting your time in a market, method, and style that just has no chance of working.
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All the resources, time and determination under the sun won’t make that hotel into a thriving business if no one wants to go to the town.
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So, if you’ve been putting in the trading effort and getting zero results… it might be time for a change.
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​It doesn’t mean you’ve given up, but it also means you’re not playing the game on hard mode unnecessarily.
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Audit where you are, what progress you’ve made to date, and make a good judgment call.
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That call could be to switch things up.
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Or that judgment call might be to stick with what you are doing,
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Either is ok.
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I just don’t want you manning a reception desk of some dump hoping things will come good…

Audio version (kinda) on this podcast episode.